Built for
Built for
AI Consumer Companies
AI Consumer
Companies
Ask better questions.
Build smarter products.
Ask better questions.
Build smarter products.


Build AI products people
actually come back to
Build AI products
people actually
come back to


Understand behaviour,
not just metrics
Understand behaviour,
not just metrics
Highlight friction before it shows up in churn
Highlight friction before it shows up in churn
Flag patterns in tone, pacing, and behavior
Flag patterns in tone, pacing, and behavior
Replace KPIs with vetted metric frameworks
Replace KPIs with vetted metric frameworks
Find truth in the long tail
Find truth in the long tail
Highlight patterns that defy your assumptions
Highlight patterns that defy your assumptions
Surfaces rare and high-signal behaviors
Surfaces rare and high-signal behaviors
Help teams investigate the 1% of users
Help teams investigate the 1% of users




Surface signals your
model won’t tell you
Surface signals your
model won’t tell you
Connect model changes to behavior change
Connect model changes to behavior change
Segment not just by demographics, but by behavior archetypes
Segment not just by demographics, but by behavior archetypes
Turn instincts into measurable insights
Turn instincts into measurable insights
See what users do and why
See what users do and why
Live dashboards tied to real interactions
Live dashboards tied to real interactions
Generate answers from messy usage data
Generate answers from messy usage data
Notice the weird, interesting, useful outliers
Notice the weird, interesting, useful outliers

